Target Audience Research
Digital Marketing May 27, 2025

Target Audience Research: The Hard Truth Your Business Needs

You Don’t Know Your Audience (And That’s Why Your Content Isn’t Working) Key Points Pain points on...

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How to Get More Reviews
Business May 26, 2025

Small Business Tactics That Move the Review Needle

How to Get More Reviews: Simple Tactics for Small Business Growth Key Points Make Leaving Reviews...

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Fraud-Proof Affiliate Marketing System
Business May 21, 2025

How to Build a Scalable, Fraud-Proof Affiliate Marketing System with Real-Time Tracking

The Tool That Took Me from Burnout to Automated Affiliate Bliss Key Points Fragmented tools kill...

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why content isn’t converting
Social Media Trends May 19, 2025

I Did Everything “Right” — So Why Was My Blog Still Not Making Money?

Why Your Content Isn’t Converting (Even If You’re Doing Everything Right Key Points You don’t need...

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deeper keyword research
Search Engine Optimization May 14, 2025

How Deeper Keyword Research Helps Create Helpful Content

Why Google Loves Deeper Keyword Research for Truly Helpful Content Key Points It’s not about volume...

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What Does Google Mean by Helpful Content
Search Engine Optimization May 14, 2025

What Does Google Mean by Helpful Content?

Why “Helpful Content” Feels So Confusing: A Practical Guide for 2026 Key Takeaways You...

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Multisensory Branding
Digital Marketing May 13, 2025

Mastercard’s Secret: Marketing That You Can Feel”

Quantum Marketing: The Strategy Behind Mastercard’s Success Key Points Emotion wins — people forget...

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OFAC Lawyer
Law & Order May 12, 2025

How an OFAC Lawyer Can Protect Your Assets and Reputation

How a Sanctions Lawyer Can Help Save Your Money and Reputation Key Points OFAC sanctions can freeze...

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Wealth-Building Strategy
Financing May 08, 2025

Leveraging Debt to Build Wealth

Smart Debt: How to Turn Borrowing into a Wealth-Building Strategy Key Points Not all debt is...

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lip gloss manufacturer
Business May 07, 2025

Why It’s Time to Partner with a Lip Gloss Manufacturer

Outgrowing DIY? Why Partnering with a Lip Gloss Manufacturer Might Be the Smartest Move for Your...

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How to Survive in a Competitive Market
Digital Marketing May 01, 2025

How to Outthink Your Competition: 5 Levels of Competition by Eugene Schwartz

How to Survive in a Competitive Market: The 5 Levels of Competition by Eugene Schwartz Key Points...

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Digital Marketing April 30, 2025

How to Rebrand Your Business: 5 Bold Strategies That Worked (and 1 That Didn’t)

When, Why, and Why Not to Rebrand: 5 Smart Moves from Bold Brands Key Points Rebranding isn’t about...

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I do the research to understand your customer's journey, pain points, and what moves them to act

I create content funnels rooted in a deep understanding of where readers are in their journey—meeting them with the right message at the right time

I build content journeys that turn curiosity into conversion through storytelling, UGC, and smart funnels

I constantly run CustDev interviews and test what converts best—so every piece of content is backed by real audience insight