Outgrowing DIY? Why Partnering with a Lip Gloss Manufacturer Might Be the Smartest Move for Your Brand
Key Points
-
In-house production limits growth: DIY production often leads to delays, quality issues, and burnout, slowing down your brand’s potential.
-
Hidden costs add up fast: Small-batch materials, equipment upkeep, and your unpaid labor can quietly drain your profits.
-
Manufacturers help scale confidently: Partnering with a lip gloss manufacturer ensures product consistency, compliance, and frees your time for growth.
As rewarding as it is to build your own beauty brand, you must have realized by now that it can be overwhelming too.
Like other small enterprises, you are likely making your lip products in-house, handling everything from the production to the logistics yourself.
If you keep running out of stock or struggle to meet the growing market demand, it might be time for you to scale your business.
This article aims to help you understand the hidden costs of DIY production and how working with a professional lipstick and lip gloss factory can be monumental to your success.
Signs You’ve Outgrown In-House Production
- You can no longer keep up with demand. The orders keep coming in faster than you can make products, so there’s always a never-ending waitlist on the website.
- You are spending all your time in production. As you try to fulfill orders as fast as you can, you have zero time left for customer service, marketing, or growing your brand.
- You cannot keep product quality consistent. Mixing in small batches means there are going to be slight variations in color, consistency, and even scent, which can put customers off.
- You struggle with packaging and other standards. When you want to display your products at major retailers, you will find there are certain packaging formats or standards to follow.
Costs You Didn’t Know About in In-House Production
- Your labor costs. You may not be giving yourself a cut right now, but you must understand that your time has value and it can be utilized better elsewhere.
- Your raw materials. These are a lot more expensive when you are buying them in small quantities, increasing your cost per unit, while factories buy them wholesale or in bulk.
- Your packaging. Since you are making small batches, you have fewer choices for packaging, as the nicer containers might be too expensive for your budget, and so on.
- Your equipment. You invested in quality cosmetic equipment for your business, which is good; but if it gets broken or requires maintenance, your production is going to be affected.
Ways Lip Gloss Manufacturers Help You Grow
- You get consistently good products. Factories use professional equipment and perform quality testing so you get the same formula and result every time.
- You enjoy faster turnaround times. Unlike with in-house production, manufacturers can produce larger batches of products at a faster rate.
- You worry less about compliance issues. Factories know the regulations regarding cosmetics in every country, like the FDA Cosmetics Labeling Guide.
- You can focus on growing your brand. Since your time is no longer consumed with production, you can work on creating new products, building partnerships, and so on.
So, is it time for your beauty brand to make that switch?
Doing things yourself is great when you are starting out, but there will always come a time when you outgrow it.
Working with a lip gloss manufacturer will ensure that you pump out products faster and grow your brand more confidently.
Are you ready to take the next step with a trusted factory as a partner? Let’s have a chat about how we at MPlus Cosmetics can help.
Our Milan-based company strives to provide our expertise in creating, developing, and manufacturing color cosmetics.
