Organizational Communication 101: Tips to Help Your Business Improve

Written By Alla Levin
May 21, 2020

Organizational Communication 101: Tips to Help Your Business Improve

What is organizational communication, and why is it so important to your business? Read on to find out and more in this informative guide. As a business owner, you probably don’t think of your company’s internal communication unless there is a clear problem with communication. This is typical as 60% of companies don’t have a communication plan.

And 74% of employees feel they are not included in important company communication. The lack of internal communication leads to disengaged employees, leading to a loss of up to 550 billion dollars a year. Fortunately, improving your organizational communication is not an impossible task.

Research shows companies with effective communication tools and strategies are 50% more likely to report low turnover levels in comparison with the industry average. A great way to lay the foundation of effective communication is to have a practical plan for internal meetings between employees and managers.

Fortunately, there are a lot of efficient solutions and training for effective communication which can help you break down barriers and open up clear lines of communication.

You can have great internal communication in your company, which results in happy employees and a successful company. If you are a business owner and want to improve your company’s organizational communication, here are several ways to get started.

Set the ExampleGive Your Employees the Right Communication Tools

One of the best ways to improve organizational communication is to lead by example. This includes you, the business owner, and all of your senior staff. When you lead by example, your employees will trust you more. They will also be comfortable following your lead and communicating better.

Give Your Employees the Right Communication Tools

Part of having good communication has the right communication tools. Email, video conferencing, and internal messaging are all great tools to use in your company. There are even many benefits of the second phone line. Providing these tools is a great way to encourage open and consistent communication.

In many cases, you can benefit from business phone systems that integrate into your daily functionality in a VOIP capacity, too.  Systems like this can help you get a leg up in a world increasingly embracing the nature of remote working and intra-team communication. 

You may also choose to leverage this capacity with instant messaging IM apps, such as Slack, and utilize technologies like Zoom or Microsoft Teams to get everyone on board in video conferencing apps.

Think of Your Employees as CustomersEmployees as Customers

Thinking of your employees as customers are one of the most effective communication strategies you can use. Most companies emphasize delighting their customers, but they don’t seem to have the same goal for their employees.

Treat your employees like customers and communicate with them as you do with your customers. This will help them feel valued, respected, and engaged. It will also encourage more communication overall.

 That’s especially important if your team members work remotely, perhaps even in a different country.

After all, it could be that another country’s blend of modern facilities and strategic location makes it an attractive destination for manufacturing sectors looking for growth, but you’ll have to have good communication in place otherwise your team will feel lost and you’ll never know what’s happening in your business. 

Create and Promote Your Company Culture

An organization is communication directly depends on the company culture you have created. If your employees feel intimidated by senior staff, they will not be open to communication.

If management is suspicious of them, they will not be open to communication. If they feel like management is hiding things from them, they will not be open to communication.

Your employees will feel comfortable communicating if you and your senior staff are open and respectful. Focus on creating a positive company culture to foster organizational communication.

Use These Tips to Improve Your Organizational CommunicationIn many cases, you can benefit from business phone systems that integrate into your daily functionality in a VOIP capacity, too. Systems like this can help you get a leg up in a world that is increasingly embracing the nature of remote working and intra-team communication. You may also choose to leverage this capacity with instant messaging IM apps, such as Slack, and utilize technologies like Zoom or Microsoft Teams to get everyone on board in video conferencing apps.

By using these tips, you can improve your organizational communication and boost the health of your business. Think of your employees like customers and work hard to delight them. This will help your staff feel happy and will result in less turnover.

If you create a company culture and give your staff the best communication tools, you can improve your communication. Provide regular updates and ask questions to encourage communication within your organization.

While creating this culture takes work, it can be done, and you will see the results in the productivity and profitability of your company. Don’t forget to bookmark our site and never miss a post.

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