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3 Ways To Level Up E-commerce With Less Effort
Running an eCommerce business is a tough task. Many entrepreneurs pick this type of venture as a first business but don’t be fooled by its apparent simplicity. Managing a successful and sustainable eCommerce venture is nothing but simple!
Indeed, it is currently estimated that there are up to 24 million eCommerce sites in the world. One of the most commonly misinterpreted statistics about online selling shops is their locations. It doesn’t matter whether an e-shop is in Austria or Virginia. If they can ship to your audience group, then they are a competitor.
As such, you will find yourself competing against a huge amount of shops and brands. The competition is numerous, but it isn’t fierce, as less than 1M of all sites manages to sell more than $1,000 in a year. So, there’s plenty of room for growth. Yet, rather than working hard to grow your venture, how about working smartly? Here are 3 effortless ways to level up.
Project And Plan Everything Months In Advance
If you know what’s going to happen before it becomes real, then you’ll already have a head start regarding pretty much every aspect of the business. A project management program or an ebay profit calculator could stop you from wondering how things will transpire.
Plans will give you a complete outline and roadmap in terms of what you should be doing going forward. It may be tedious at the start, but it will make life so much easier as time moves on.
Stop processing your order in-house
Order processing and shipping take time and money. For a solo entrepreneur or a small business owner, securing the tools, facilities, and workforce you need can be out of your budget range. Unfortunately, your audience will not take slow as an answer. With eCommerce giant Amazon promoting same-day deliveries, your manual process could put buyers off.
But, rather than looking for the best low-cost contractor to help you, you could consider scalable order fulfillment services that adjust to your needs. For small businesses, the services could include order processing, shipping, and return management, making sure orders are delivered on time. You can also rely on your third-party logistics provider to help reach international customers with dedicated plans for worldwide shipping.
Let others do the promotion work
There is only so much you could do online to get noticed. Paid advertising and paid ads on Google are rarely effective for small businesses competing against big brands. So, rather than wasting your budget on search engine marketing, you could reach out to people who will spread the word for you: influencers. Influencer marketing can make a huge difference https://www.internetvibes.net/2021/06/30/ways-to-grow-your-ecommerce-business/ to your sales revenue. Instagram is a great place for influencers to sponsor a brand.
Besides, your current shoppers could become advocates. Take a look at the hashtag #HMxMe https://www.instagram.com/explore/tags/hmxme/ on Instagram. Fashion brand HM is leveraging customers’ photos and experiences for marketing purposes. The hashtag enables customers to share photos of their outfits or home interior, displaying products by the brand.
Level up e-commerce: no more personal advice; use a bot
When they discover a new brand, people tend to be cautious about their purchases. It’s not uncommon for potential customers to get in touch.
- Do you deliver to my country?
- How much does shipping cost?
- Can I pay with PayPal?
- Is it an original product?
Etc.
They have many questions. Ultimately, they need reassurance. But it is a painstakingly slow job to answer every single email or social media mention. A chatbot, on the other hand, could transform their experience. https://insights.jumper.ai/ecommerce-chatbots-examples/ and offer reassurance and guidance.
Bringing your eCommerce venture to the next level doesn’t have to be an insurmountable task that keeps you awake late at night. Instead, you can trust expert tools and services to do the hard work on your behalf. Sit back, relax, and enjoy the sweet entrepreneur’s life!
