6 Facts Why Marketers Should Boost Instagram Engagement With Reels?

Written By Alla Levin
December 18, 2021
You Can Listen to This Article Here
Voiced by Amazon Polly

Why Marketers Should Boost Instagram Engagement With Reels?

Are you trying to gain more engagement for your Instagram Reels? If so, you should look at these real-time tricks on Instagram. In this article, check these six facts to use on Instagram Reels and get some Instagram feed ideas to enhance your engagement. 

What Content-Type Works Best For Instagram Reels?

On Instagram, you have different content types: IGTV, Reels, Stories, and posts. Meantime, there are too many video-sharing options on Instagram. Do you know when you should use Reels instead of other options? Want to see how this video marketing content performs better on Reels? If so, look below the article for your reference to understand clearly. Before that, you should choose your content type for Instagram marketing. 

Let me explain the best scenario here! First, you should start an Instagram account for your business profile. After that, you should convert your followers to post lots of Instagram video content. Next, try to build up your Instagram engagement with 

lots of Instagram likes, video views, and shares. These Instagram engagement helps to make your video post familiar to your audience. For that, you should buy instagram impressions where your profile’s visibility expands. Indeed, all your audience will be getting your products after looking at your Instagram marketing. 

In contrast, Stories are the string of quick videos that expire after a short time. In comparison, IGTV is long-format videos that are editable and creative. Reels are short-format videos that can go Live on your profile. Meanwhile, Reels refers to a series of videos that stands out on the feed page. Now, Reels is the right option to share funny BTS glimpses into you and your brand and original content. Moreover, Reels looks like unrehearsed sneak-peeks about the products and services bringing engagement. 

Look at these tricks to gain more engagement from your Reels on Instagram. 

Boost Instagram Engagement With Reels: Use Native Reels To Create Your Instagram Contentboost Instagram engagement with reels

Instagram has several editing options, music, and visual features to add your videos. Also, Instagram suggests that users post their marketing video posts. The Instagram algorithm releases its new feature – Reels on the platform.

Also, it wants everyone to use this feature. Moreover, people often use the Reels feature to enhance online exposure and reach among your target audience. So, try to expand your reach by recording, editing, and including effects on your Instagram Reels. Then publish your Instagram videos where you can have recorded somewhere else. 

Keep Your Reels Look Native

Reels don’t work if they look native as recording in portrait mode with your smartphone. Suppose you like to repurpose your Instagram video for a different platform or use another way into Reels. Then work on Instagram by posting it on your profile. The users say that these Reels use a survey to repurpose videos or posts from other platforms. The content will be blurry and watermarks placed on it from the different platforms. 

Grab Your Viewers

Like other social media platforms, focus on video content. Also, Reels targets the first few seconds for marketing your content. After that, you should make or narrate to pull the audience’s attention by holding back the viewers. It might be a flashing piece of text or a sticker along the top edge. It may be the first words out of your mouth. Also, Reels can even be calling your audience to stay within your Instagram profile. 

If your Instagram followers and likes increase, your online business presence will become higher, making every individual visible about your brand. If you like to grow your Instagram’s brand awareness, start to use Earnviews that will expand your Instagram impressions and reach. 

Try Innovative Edits & Transitions On Your Reels To Make Engaging ViewersMake Engaging Viewers

Now, every business will think that 15-seconds is quite long for viewers to watch an Instagram video. Yet, humans prove that spending 15-seconds can sometimes be too much time as a boring video. So, try to make your viewers watch the long-format Instagram video by including attractive edits and innovative transitions to make audiences’ eyes engaged on your Reel. 

Edit Your Reels

Instagram edits can be as simple as stopping and starting the recording to cut. Want to know what’s missed is all about? It is a short yet straightforward transition from one scene to another. It helps to reposition yourself in the camera by recording at a different angle or zooming in with yourself or your subject niche. It does this short and causes the eye to move a bit. Its slight transformation assists in making the eyes targeting on the video itself, which makes the audience engaged for a longer time. 

What’s About Transition On Reels?

A transition is a challenging option on Instagram as you need to try more cuts from one scene to another. Also, you can try to make one scene tweak with another location or make a transition that grabs the attention of the Instagram eyes and makes the people look at what will happen next. 

Begin Your Q&A Sessions For Your Reels

While it comes to planning up the content strategies, nothing can beat up with the brainstorming sessions within your Instagram community. So, use Reels to start your question-answer sessions as it is ideal for making viewers come back for more content. If you like to boost your engagement, begin interacting with your community people to view and share your Instagram Reels to every other platform.

With that, use Earnviews that make your Reels visible among your audience base. While ending your Reels, try to end with CTA or call-to-action for the audience to leave more questions, suggestions, or feedback on your comments section. These comments on Reels will offer your profile lots of content ideas. 

Take up a question from your follower’s comments and use it to create the right content strategy for your upcoming Instagram Reels. In this tactic, your marketing Instagram profile will offer you a series of semi-based content, making your audience come back for more content ideas. The more questions you reply, the more questions you will get. Try to use CTA for your Instagram Reels to direct your viewers to where it can go for more details will support you excel more engagement for your TikTok content. 

Narrate Complete StoryNarrate Complete Story

15-seconds might not look like much more time, yet everyone becomes curious at how much you can look in that brief time. But, you should know, narrating seems to be the significant factor for any social media marketing, whatever be the platform you are posting. Reels, too, have no exception. Thus, be sure that your Instagram Reel is narrating a complete Story. 

Boost Instagram Engagement With Reels: Final Takeaways

When social media like Instagram releases its new feature, it feeds higher than its older features. For example, after the release of Stories, it started to gain more exposure and reach than the platform’s feed.

Meanwhile, the platform has new feature carousels in which the Instagram posts got more engagement and exposure than their regular photo posts. When following these formats, it must come with no surprise that Reels, the recent feature released from Instagram, seems to elevate its reach and brand exposure more than other Instagram content. 

If you are feeling fed up with your Instagram marketing strategy, Reels may be the new feature that drives new features on the Instagram presence. The good news is that Reels works as a simple feature to know and doesn’t take more time and effort to make. If you practice these tricks, you can enhance your profile’s organic engagement on Instagram. 

I Need More

Enter your Email Address to Join the
Gang of Curious and Life Loving
People!

Related Articles