4 Customer Service Myths That Are Damaging Your Business

Written By Alla Levin
March 24, 2022
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4 Customer Service Myths That Are Damaging Your Business

Customer service is essential for any business. If you provide great customer service, you will be rewarded with happy customers and a strong reputation. However, if you provide poor customer service, you will quickly lose customers and damage your reputation. In this blog post, we will discuss the biggest customer service myths that are harming businesses and leading them down the wrong path when it comes to providing excellent service.

The Customer Is Always Right

One of the most harmful customer service myths is that the customer is always right.” While it is important to listen to your customers and take their feedback seriously, you cannot please everyone all of the time. You also have to be confident in your product or service and stand by what you are offering.

If you try to please everyone, you will end up spreading yourself too thin and offering a subpar product or service. You may also be putting the wants and needs of customers above the well-being of your employees, which will cause issues with high turnover and poor employee satisfaction.

AI Tools Are The FutureAI Tools Are The Future

While AI tools can be helpful in providing fast and efficient service, they cannot replace the human touch. Things like chatbots and automated email responses are useful and they can help you improve efficiency. But the idea that they will completely take over and you won’t need any real people involved at all simply isn’t true. Some customers want to interact with real people who can empathize with them and understand their needs.

There are also a lot of situations where judgment is required and there is not an obvious solution to their problem. In these situations, you need a human touch. So, instead of investing all of your money in AI tools, you should also implement things like VoIP business telephones so you have a reliable phone line for customers. It’s easy to get caught up in the cost savings from AI, but relying on it too heavily can damage your service.

Customer Always Prefer A Real Person

This might seem like a contradiction to the last point, but it’s important to remember that not all customers want to interact with a real person. In fact, some customers prefer automated services because they can get their problems solved more quickly and efficiently. This is especially true for simple problems that have a clear solution. So, even though it is important to engage your customers, you need to recognize when an impersonal solution is best. The key is implementing a system that uses both options and lets the customer choose how they want their query dealt with.

Detailed Processes Improve Customer Service

One of the most common myths is that if you have detailed processes in place, it will improve your customer service. This isn’t always the case. In fact, having too many steps in a process can actually lead to frustration for customers when they are not offered a satisfactory solution because it goes against the normal process.

It’s important to find a balance and only implement processes that work and let employees know that they can circumvent these processes if it means a better resolution for the customer. There are a lot of myths out there about customer service. It’s important to be aware of them so you can avoid making the same mistakes that others have made in the past. 

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