How Do People Make Money Blogging?

Written By Alla Levin
September 10, 2019
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How Do People Make Money Blogging: Statistics and How It Has Changed Over the Years

This article highlights blogging statistics about top traffic sources, how people make money blogging, and lots more, as well as the changes blogging,  has experienced over the years.

After interviewing 1,117 bloggers, here are the key highlights and Statistics we noted:

  1. Bloggers with over $50,000 annually emphasize on SEO.
  2. It’s hard to get traffic from Facebook, almost a fifth say it has gotten harder to get traffic from Google.
  3. Higher-income bloggers value social media 19% lower than lower-income bloggers do.
  4. 70% of those who earn $50,000 per year consistently promote their blogs, compared to only 14% of lower-income bloggers.
  5. All bloggers rate “Quality of content” as the number-one success factor among all bloggers. Higher-income bloggers tress on promoting their content than lower-income bloggers.
  6. 2/3 of bloggers’ main aim is to make money.
  7. Most bloggers monetize through Google AdSense, followed by affiliate marketing. Higher-income bloggers, AdSense ranks third.
  8. 45% of higher-income bloggers sell their own products. 8% of lower-income bloggers do.
  9. Traffic generation challenges all bloggers.
  10. Higher-income bloggers are 5.8 times likely to publish case studies, 5 times likely to have a podcast, 4.5 times as likely to publish video, and 3.7 times likely to publish interviews.
  11. Bloggers who earn over $50,000 annually are twice as likely to value email subscription as lower-income bloggers are.
  12. Successful bloggers know their audiences well.
  13. Higher-income bloggers pay for content 3.6 times as much as lower-income bloggers do.
  14. Higher-income Bloggers prefer long content: 83% longer than those from lower-income bloggers.

What Are The Changes In BoggingWhat Are The Changes In Bogging

Just like the general marketing, blogging is moving at a breakneck pace. The practice of blogging has come a long way since the birth of mod.ber forum.

Although the term blog, also known as weblog was not so popular, yet the art of posting and updating content in online journals had been born.

Now, the world of blogging has exploded with many changes—the only constant thing in life is change, after all. Here is a rundown of where blogging has been and where it’s going.

The Emergence of Online Journals

Online dairies dominated the mid-‘90s, which had originated from more self-focused than the discussion group communities.

Was the sense of community abandoned? Far from it. But online journals were meant to record daily happenings, thoughts, creations, or other content of the individual. Also, message boards gave way to comment sections.

AggregationHow Do People Make Money Blogging

Forums such as mod.ber and rec.humor.funny existed even before the internet. Their purpose was to help in summarising content spread out chaotically across many groups into an organized, centralized location.

To date, many blogs maintain this concept whereby quite huge content is ordered for a widespread community.

How Blogging Has Changed Journalism

Just recently, blogs have taken lead in opinion formation and news reporting. Bloggers have taken to their own forums to discuss issues—opinions, interpretation of news, scandals and divisive developments—with quick response.

Specialization or How to Become a Successful BloggerPersonal Branding

In the late 2000s, blogs realigned themselves along with groups of common interest–mommy bloggers, sports blogger, and political bloggers, among others.

Also, many blogs have been monetized, that means that blogging has graduated from just a special interest into a serious business.

I can also say, that in 2020 Personal Branding becomes a direction every successful blogger takes.

Social Media Invades Blogging

Many blogs now make use of social media platforms like Twitter, Facebook, and other microblogging services. This makes it possible for the audience to become key contributors.

While not everybody may not be a blogger, most of them have an active online presence which technically classifies as blogs.

Still, blogs can create or aggregate interesting content. But the ever-changing blogging world compels them to strive to stand out in whatever they blog about, and fancy themselves as premium bloggers.

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